Breaking Bad News: Episode 3

March 11, 2019 • 00:40:16
Breaking Bad News: Episode 3
Breaking Bad News
Breaking Bad News: Episode 3

Mar 11 2019 | 00:40:16

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Show Notes

Jeff Hahn is joined by media trainer Russ Rhea to discuss two invaluable models in crisis communication: Reputation Dissonance and the Predictive Interviewing Model. Russ and Jeff cover the 3 big decision points reputation managers need to make to restore normalcy during a crisis. They also apply the Reputation Dissonance theory to a recent high-profile food crisis, the Hill’s Science Diet pet food recall.
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